With its colorful and unconventional design, this gelato is a show-stopper, and the packaging serves as its stage. From the naming onward, the whole identity plays around the concept of a sensational spectacle. The stars are three poster-like, choreographic, hyper-realistic compositions featuring the four ice cream sandwiches contained in each pack. The BOP is designed to resemble itself the poster of a play, announcing each gelato and its flavors in a unique language that evokes the idea of an extraordinary performance coming on stage. Bis! is so surprising and delicious that once you taste it, you can only say: Bravo! Encore! Bis!
Check out the Instagram and Behance sites.
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