Sol, which translates to »sun«, is a concept coffee brand inspired by the diverse colours and flavours of Brazil. The wordmark takes inspiration from the sinuous shapes of its natural and urban landscapes, followed by a custom bold display typeface.
Sol’s flavours are inspired by the 6 regions of Brazil – Amazônia, Pantanal, Cerrado, Mata Atlântica, Caatinga & Pampa – and their native fauna, flora and ingredients. With an expanded colour palette that is a modern interpretation of the flag’s green, yellow and blue, all elements come together on the packaging, keeping the wordmark centred as a source of life and growth.
Check out the Instagram and Behance sites.
