Tasty branding captures the maverick spirit of Baked, an artisanal bakery and cafe with locations in Brooklyn, Manhattan and Tokyo, that offers a unique take on American food with a twist. The graphics mix the vernacular of classic American fare, mid-century modern design, and a bit of brash Brooklyn energy to convey Baked’s mission to surprise, delight and bring better baking mixes, delicious granola, and dreamy dessert spreads to everyone.
Hinterland is a New York-based multidisciplinary studio. They create branding and identity for print, digital and environments; publication design for books and magazines; and illustrations and information graphics.
Check out the Instagram and Facebook sites.